Starbucks to capitalize on record loyalty membership with app improvements
In the Q1 2024 earnings release on Tuesday, Star reported a record 34.3 million active members in the U.S. Starbucks […]
Feb 02, 2024
Doritos’ and Self-expression marketing
Doritos has introduced its inaugural international campaign and brand theme, “For the Bold in Everyone,” as revealed in information shared […]
Jan 31, 2024
Solo Stove’s sales stalled despite Snoop dog Association
Solo Stove, the innovator behind the smokeless fire pit, is once again making waves in the marketing realm, albeit not […]
Jan 22, 2024
Ramesh kumar dua and story of Relaxo
1. Ramesh Kumar Dua faced significant challenges during his early years, as his father’s bicycle parts and footwear business went […]
Jan 19, 2024
How ChatGPT is impacting digital marketing?
The impact of artificial intelligence is reshaping the landscape of digital marketing, and among the innovative tools, ChatGPT emerges as […]
Jan 17, 2024
Digital Marketing and how it is Positively Impacted by Artificial Intelligence
In the 2020 Deloitte global survey of early AI adopters, it was revealed that AI applications are prominently focused on […]
Jan 12, 2024
Growth of Content Marketing Market to $2 Trillion by 2032 at 16.9% CAGR
Allied Market Research recently released a report titled “Content Marketing Market,” analyzing the period from 2023 to 2032. According to […]
Jan 10, 2024
FMCG bets big on tech
FMCG giants in India are increasingly adopting real-time data exchange and demand forecasting methods to prevent stockouts on quick-commerce (Q-comm) […]
Jan 05, 2024
The marketing story of Kent water purifier
Dr. Mahesh Gupta’s children developed jaundice after consuming contaminated water, a problem that affected 200,000 people in India. The absence […]
Dec 27, 2023