Introduction
The Social Media Tips you could use for your business to improve are endless. But there are a few ones that you must definitely know about.
So let’s get going.
The following must be considered while posting on social media.
B2B
The best time to post on Facebook is between 9 a.m. and 2 p.m. EST on Tuesday, Wednesday, or Thursday.
B2C
The best time to post on Facebook is noon (12. pm) on Monday, Tuesday, or Wednesday.
Considerations for posting on Facebook
Social Media Tips on Facebook.
Other than any other social network channels, 74% of Facebook users visit the site every day and 88% of Facebook users access the site via a mobile device.
The overview is broken down into three sections, starting with the Page Summary. Here, you will see a set of graphs with top-level metrics for several categories:
- Actions on Page: The combined total clicks for your contact information and call-to-action button
- Pageviews: Total views of your Facebook Page, including by people not logged into Facebook.
- Page Previews: The number of times people hovered their mouse over your Page information to see a preview of your Page.
- Page Likes: The number of new links
- Post reach: The number of people who saw your posts in their timeline.
- Story reach: The number of people who saw your Stories.
- Recommendations: The number of people who recommended your Page.
- Post engagement: A combined total of post likes, comments, shares, and other engagements.
- Responsiveness: An evaluation of how often and how fast you respond to messages.
- Videos: The number of video views of three seconds or more
- Page followers: The number of new followers
- Orders: Your orders and earnings
On the sidelines, Facebook reach and engagement are two different things. You can also design posts according to your Facebook Audience.
The lifespan of a tweet is only 18minutes. So on this social networking site timing matters more than on any other site. You have less than 20 minutes to make sure your content reaches the right people. The best time to post a tweet is between 9.am and 4 p.m. EST on Monday or Thursday, with emphasis on 11 AM. To 1 PM EST window. This is for B2B clients. In the case of B2C clients, the best time to post is 12 PM or 1 PM from Monday to Wednesday.
Considerations for posting on Twitter
According to a recent survey, 46% of American Twitter users visit the site at least once a day. 80% of Twitter users are affluent millennials. 80% of Twitter users are not American. The platform operates in 33 languages.
You can use Twitter Analytics and Twitter Ad Campaigns
One easy way to find out when your followers are online and most likely to engage with your content is by digging into your Instagram analytics.
Professional Services
Friday, Tuesday, and Wednesday at 9 a.m. or 10 a.m. On average, top professional services brands seem to have the most luck posting early on a working day, especially on Fridays, Tuesdays, and Wednesdays. These types of companies often post useful educational content to their Instagram feeds, such as links to blog posts or videos. Likely, people prefer to consume this type of content earlier in the day rather than later. And while they’re at work, already in the mood to do so. Timing is not the only factor in a post’s success. If your goal is to effectively engage your audience on Instagram, you will need a professional-looking display picture and images with catchy captions and smart hashtags.
The best time to post on LinkedIn is 7:45 am, 10:45 am, 12:45 pm, and 5:45 pm EST. The perfect day for B2B brands to post on LinkedIn is Wednesday. The best days for B2C brands to post on LinkedIn are Monday and Wednesday. Think your audience only engages with your content on the weekends when they are at home relaxing? Try workday hours. The results may surprise you. And yes, maybe a larger share of your audience is online, over the weekend, but are all your competitors flooding those times with content? You might benefit from posting off-peak hours when the competition is low.
Considerations for posting on LinkedIn
- 50% of Americans with a college degree use LinkedIn.
- 45% of LinkedIn users are in upper management
- 57% of LinkedIn logins are through a mobiles
Conclusion
Follow these steps and recommendations to improve your Social Media Marketing. These Social Media Tips will definitely be helpful.
Different websites have different advantages, pick the one that suits your needs.
Have a good day!