How Coca-Cola and Delta are ‘Olympicizing’ their campaigns with NBCUniversal
NBCUniversal will start broadcasting the 2024 Paris Olympics on Friday, July 26, marking another example of the media giant’s innovative […]
NBCUniversal will start broadcasting the 2024 Paris Olympics on Friday, July 26, marking another example of the media giant’s innovative […]
– Netflix’s ad-supported tier saw a 34% increase in membership quarter on quarter in Q2, as revealed in an earnings […]
This week, Mountain Dew has become the latest brand to refresh an iconic tagline by launching a campaign that pairs […]
Dove CMO Alessandro Manfredi is leaving after more than two decades with Unilever, he shared in a LinkedIn post. Manfredi […]
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Following a year focused on efficiency in 2023, Meta has declared artificial intelligence (AI) as its primary focus for 2024, […]
Two industry watchdogs have expressed apprehension regarding Google’s shift away from third-party cookies in Chrome towards a Privacy Sandbox initiative […]
In Q4 2023, Amazon witnessed a 27% year-over-year growth in advertising sales, totaling $14.6 billion, as outlined in its earnings […]
In the Q1 2024 earnings release on Tuesday, Star reported a record 34.3 million active members in the U.S. Starbucks […]